About Ground

<aside> 💡 Ground is the AI revenue engine for consumer brands. We uncover untapped revenue by automating high-performance email, SMS, and on-site experiences that convert shoppers into lifelong customers. We help brands go from “blast-and-pray” to predictive and precise—without needing to lift a finger.

We power 100+ brands and process over 4 billion data points monthly to drive conversion, retention, and growth. Backed by world-class investors including Techstars, Ulu Ventures, Female Founders Fund, and top-tier angels, Ground is building the future of AI-first commerce.

Our Mission: Elevating businesses worldwide by uncovering their hidden potential

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💡 Why This Role Matters

Shopify’s ecosystem is powered by partnerships. Agencies and tech partners influence where brands spend, what they use, and how they grow. The Head of Partnerships will turn Ground into a “must-have” recommendation among the top agencies and integration partners in the space.

If we do this right, we’ll have an army of trusted advisors selling on our behalf—and integrations that make Ground stickier, smarter, and harder to churn.

This is a foundational hire. You’ll work closely with the founders, sales, and product to architect and own our partner ecosystem from the ground up.

🎯 What You’ll Own

1. Agency Partnerships

• Identify, prioritize, and build relationships with the top 50–100 Shopify agencies in beauty, wellness, and lifestyle verticals
• Create a structured agency program: onboarding, enablement, rewards, co-marketing, and referral incentives
• Drive agency-sourced pipeline and revenue—turn partners into multipliers
• Host enablement webinars, attend ecosystem events, and be Ground’s ambassador in the partner world

2. Tech & Integration Partnerships

• Deepen integrations with key Shopify tools (Klaviyo, Gorgias, Recharge, Postscript, etc.)
• Own co-marketing and co-selling motions—joint webinars, case studies, AMAs, newsletters
• Track and report on how integrations influence retention, product adoption, and win rate
• Influence the roadmap based on what’s needed to win in the ecosystem

3. Build a Scalable Program

• Create a tiered partner program with clear incentives, certification tracks, and co-branded assets